The Poster Boy for Disease Prevention and Control
A4EPR needed a fresh outlook for their brand and Ellae worked with the organization on a new brand identity while delivering a system based around a diverse color palette and contemporary sans-serif typography.
The system was restrained but well suited to the organization looking to engage with its target audience, with room for creativity and a range of expression in the developed applications.
Spreading the Message of Preparedness
As the purpose of A4EPR is to be a key force in the prevention, awareness, preparedness, response and control of disease outbreaks in Nigeria, we placed emphasis on creating outdoor/advertising awareness materials that have easily digestible information and that would attract attention.