Ellae Market Research Services

Ellae offers market research services to help your business get ahead of the competition...

At Ellae we offer the full range of traditional data and information gathering techniques as not only stand alone but also in support of forecast and modelling engagements. Our research designs are primarily based on a set of principles reflecting sound market research practices and a rooted current understanding of the technologies, markets and situations.

At Ellae we always...

Set research objectives based on an understanding of the decisions a client needs to make.

Choose methodologies that are best suited to the research objectives within the client's budget and time frame.

Manage and execute the research program at the pinnacle of professional standards.

Make conclusions and recommendations based on skilled analysis of results of the research.

Quantitative Primary Research.

For research engagements that are best delivered using quantitative methods, we offer:

  •  Face to Face Interviewing.
  • Paper And Pencil Interviewing.
  • Computer Assisted Telephone Interviewing.
  • Computer-Aided Web Interview.
  • Computer Assisted Self Interviewing. 
  • Web Assisted Personal Interviewing.
  • Tablet Assisted Personal Interviewing.
  • Smartphone Assisted Personal Interviewing.
  • Observational & Registration Studies.
  • Central Location Test.

Qualitative Primary Research.

For research engagements that are best delivered using qualitative methods, we offer:

Ellae Creative's qualitative research aids both business-to-business and consumer studies. We've got qualitative experts well experienced in both online qualitative studies and in-depth interviews. We source relevant information from them through our B2B, B2C, C-Level executives and large scale consumer interviews. At Ellae we create solutions that provide real insight that can be implemented.

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  • Focus Group Discussions.
  • Triads / Dyads.
  • Mystery Shopping.
  • Research Facility Rental.
  • In-depth interviews.
  • Shop-A-Longs/Accompanied Shops.
  • Eye-tracking.
  • Market Visits / Customer safari.
  • Market research locations.
  • Recruitment of respondents for qualitative market research.

Secondary Research & Competitive Intelligence

At Ellae Creative we use a multi-layered method to data collection for our secondary research and competitive intelligence studies. We source information from secondary sources; carry out comprehensive interviews with customers, suppliers, competitor employees, industry experts and also trade journalists to find the important answers on what needs to be learnt. When it comes to finding that difficult to get intelligence We at Ellae creative still remain unrivaled.

Case studies

Google FootPrints Project
google officeThe Google FootPrints project is a global initiative by Google Inc. aimed at improving online listings for local businesses on the Google Maps platform. Ellae was engaged as a Quality Control Market Research Agency with the role of reviewing collected business information in Lagos State.

usaidUSAID is the principal U.S. federal agency providing development and humanitarian assistance. Ellae Creative supported awardees of the Grand Challenge by providing Technical/Scaling assistance in brand development, business strategy, market research, and commercialization.

In need of top notch market research services?

Brands we've worked with

We make our clients happy...

We are a versatile creative agency

Ellae Creative Branding Agency Limited is an energetic & talented creative and digital agency, set centre stage in Lagos, Nigeria. We blend intelligent creativity with a sincere collaborative approach, consistently delivering powerful results for our clients.


Lekki Phase 1
18A Fola Osibo Street,
Eti-Osa, Lekki, Nigeria.
P: +234 (1) 453 2727-9
E: admin@ellaecreative.com


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